Digital Analytics Manager (m/f/d) - Maternity cover
At a glance
Manager-level Data Analysis & BI role at Redcare Pharmacy. Cologne · full-time · no salary stated · we estimate €65,000–€82,850 across Germany.
Redcare Pharmacy has not published a salary for this role. The figure below is our estimate, not theirs.
dataroles summary, based on the employer's posting.
What you'll do
- Watch web and app KPIs continuously, using server-side tracking to maintain reliable data
- Set up and refine measurement plans with product and marketing teams, managing Google Tag Manager through to server-side tagging
- Build dashboards and reports with other teams in Econda Analytics and Looker Studio so insights are usable
- Maintain MarTech tools and spot ways to improve device, channel and customer-journey performance
- Teach other departments to work confidently with complex data and analytics tools
What you bring
- You have a track record in digital analytics and broad familiarity with platforms such as GA4 or Econda
- You can use JavaScript for advanced tagging and have experience with server-side tracking
- You can turn complex data into clear next steps for different stakeholders
- You understand how cookie rules and GDPR or DSGVO shape analytics decisions
Who this fits
This manager-level role suits someone who combines hands-on tracking and analytics work with cross-team training. It is a fixed-term maternity cover in Cologne with a hybrid arrangement.
From the employer
About Redcare Pharmacy:
As Europe’s No.1 e-pharmacy, Redcare Pharmacy is powered by passionate teams and cutting-edge innovation. We strive to create a healthy, collaborative work environment where every employee feels valued and inspired to contribute to our vision “Until every human has their health”. If you’re seeking a career that offers purpose and aligns with your values, join us and begin your #Redcareer today.
About the role:
You will work with complex data and will enable your colleagues to make data - based business decisions that will directly affect Redcare Pharmacy’s success.
Please note that this position is offered as a fixed-term maternity cover.
About your tasks:
- You continuously monitor KPIs across all our digital platforms (webshops, apps) and leverage server-side tracking to ensure robust data quality
- You define, implement, and refine analytics frameworks in collaboration with product teams and marketing stakeholders, managing the end-to-end tracking setup in Google Tag Manager (including server-side tagging)
- You collaborate with cross-functional teams to develop custom dashboards and reports (Econda Analytics, Looker Studio), ensuring data-driven insights are accessible and actionable
- You plan, integrate, and maintain MarTech tools, while identifying opportunities to enhance cross-device, cross-channel, and customer journey performance
- You conduct training sessions and workshops to enable other departments to confidently work with complex datasets and analytics tools
About you:
- You have proven experience in digital analytics and comprehensive knowledge of analytics platforms (e.g., GA4, Econda), including server-side tracking
- You are proficient in JavaScript for advanced tagging; SQL and/or Python skills are a plus for complex data manipulation.
- You possess the ability to translate complex data into clear, actionable insights for diverse stakeholders
- You are familiar with privacy regulations (cookie policies, GDPR, DSGVO) and their implications for analytics strategies
About your benefits:
In order to provide our employees with the best possible support for their individual needs, we offer a wide range of benefits:
- Work from Home: If your job does not require you to be present in the office, we can arrange the place you work from individually - even for up to 20 days a year anywhere in the EU.
- Redcare events: We promote teambuilding through creative team events, and celebrate our successes together at regularly scheduled parties.
- Kindergarten Grant: We offer our employees who pay for childcare in kindergarten 100,00 € (total) per month.
- Mental Health: Get quick and professional help from psychologists of Likeminded if you feel overwhelmed in private or professional life. Anonymous and free of charge.
- Personal Development: We are all constantly learning. That's why we support and foster your career development through internal & external training and help you grow.
- Mobility: Your commute matters to us. We provide our employees with a fully costed Deutschland Ticket which can be used at any time.
- Sports & Health: Your well-being is our top priority. Therefore, we offer you a range of opportunities to improve your health. Profit from a membership (M) package at Urban Sports Club, providing a variety of sports offers tailored to your interests.